Social Media: Facebook Fan Page
For more information or questions please email:
facebook@strategicbookmarketing.com

It is a new era for authors as we are sure you are quickly realizing. The internet is changing the way commerce for this industry is being conducted. Nearly 50% of your marketing efforts should be focused on internet based channels. Social Media is taking over in a monumental way like never before seen. This can seem like a “big and scary” world of the unknown but quite frankly this is one of the easiest and most progressive ways to market not just your book, but you as an author as well.

This page has two purposes: First to explain to you the importance of having an Author presence on Facebook and second to inform you about our Facebook Operating Services.

What exactly is a Facebook Fan Page?

By now I am sure you have heard of Facebook. In the past this was used predominantly as a site for personal social connections. A place where you could reconnect with old high-school buddies or keep in touch with the friends you made in college.
But the brilliant thing about Facebook is that it is now a social media tool used for business. Hence the introduction of the Fan Page or Business Page. It is one of the most beneficial channels you can use to market your book.

Why is this?

1.) Facebook is the #1 social media site in the World. So you want to take your book global? Here is your opportunity.

2.) Facebook provides you with a networking platform. It is a place where you can build relationships with fellow authors and establish relevant business connections. It is especially beneficial for small business, and as an author you are thus part of this group, so this allows you to connect with your readers on an entirely new, personal level.

3.) You can use your Fan Page to announce any activity of your book- Book signings, Awards, and Reviews. You can get the message of your work out there for all to see

4.) Facebook is monitored by Google, so any posts you make on your Facebook Fan Page can be picked up in the Google Search Engines.

5.) All authors should set up a Facebook Fan Page for themselves. First you must create a Facebook account to be able to access this feature.

6.) To create a Facebook account simply go to www.facebook.com and follow the directions to get your account activated.

7.) From there follow this link (http://www.facebook.com/pages/create.php) to get the process started for your new Facebook Fan Page.

8.) The thing to remember here is it is incredibly important to be active on this site. To post regularly and build relationships. You should start adding “Friends” immediately and make your profile as in-depth as you can. This is a whole page dedicated to YOU and
YOUR book so make the most out of it!

9.) However if you simply don’t have the time, or find this too difficult to navigate we can certainly help you out in getting all of this set up for you.

Strategic Book Marketing Facebook Operating Service:

What we do (in a nutshell):

Strategic Book Marketing will set you up with your very own customized Author Fan Page on Facebook. We will work with you to make this as detailed as you want. From there we will regularly update your Fan page so you don’t have to.(Of course you are more then welcome to join in and participate whenever you want as you will have your login information.) This means your account will not go inactive, any events related to your book will appear here, and regular announcements about your book will be made (such as reviews, awards, contests, etc.)

Why use our services when you can do it on your own?

Our staff is familiar with the site, we know where your efforts should be focused thus no wasted time will be spent on features that return no results.

We will immediately connect your Author Fan Page with contacts related to your industry. ( It takes roughly 2 years to get that many friends organically).

You will not have to spend the hours it takes learning how to use this site efficiently. Instead you can spend time with your family, going out, exercising, etc. and know your Facebook presence is being continually updated.

Most of all you will have experienced personnel acting on your behalf to provide your readers and followers with a professional, well-built, social media site that represents you to the best of its ability.

To see examples of our Facebook Fan Pages we have built and
continually monitor please check out the following links:

Strategic Book Signing:

http://www.facebook.com/pages/Strategic-Book-Group-Book-Signing/150600564973664?ref=sgm

Author Sal Richards Fan Page:

http://www.facebook.com/pages/The-Sal-Richards-Fan-Page-Strategic-Book-Group/128803627168390?ref=mf

Author Terri Lee Ryan Fan Page:

http://www.facebook.com/pages/The-Terri-Lee-Ryan-Fan-Page-Strategic-Book-Group/160643023953142?ref=mf

Author Amanda Thrasher Fan Page:

http://www.facebook.com/pages/The-Amanda-Thrasher-Fan-Page-Strategic-Book-Group/139861362725336?ref=mf

Strategic Book Group - Author Fan Pages:

http://www.facebook.com/pages/Strategic-Book-Group-Author-Fan-Pages/160088127338973

These are just a few examples of what we can do for you. By viewing these sites we hope you realize (with or without our service) the importance and impact Facebook can have for you. The book industry is a highly competitive market and the fact is you simply can not afford to not partake in the social media revolution. We offer 3 hours of service to set your page up for only $190. If you require additional maintenance of the page or on an ongoing basis we can offer these services for $20/hour.

For more information or questions please email:
facebook@strategicbookmarketing.com

Back to Main Menu